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Amazon to Restart Advertising on Twitter

(Reuters) – Amazon.com Inc is planning to restart advertising on Twitter at about $100 million per year, pending some security tweaks to the social media company’s ads platform, according to a Platformer reporter tweet on Saturday.

Twitter CEO Elon Musk also said Apple Inc has resumed advertising on the platform, according to a Bloomberg report, citing comments made during a Twitter Spaces conversation on Saturday.

Amazon, Apple and Twitter did not immediately respond to Reuters request for comment on the matter.

(Reporting by Juby Babu in Bengaluru; Editing by Lincoln Feast.)

Copyright 2022 Thomson Reuters.


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